Sandiaga’s Message to the New Deputy, Avoid Ceremonies, Target Wisnus 1.4 M


The Ministry of Tourism and Creative Economy (Kemenprekraf) has appointed several new high-ranking officials. New tasks await, one of which is the domestic tourist target of 1.4 billion movements.

There were four officials appointed by Menparekraf Sandiaga Uno accompanied by his deputy Angela Tanoesoedibjo, Monday (3/10/2022). Not only that, in his speech, he advised that our institution is no longer doing ceremonial things.

“A special message, to the Deputy for Resources and Institutions, Martini Mohamad Paham, I hope that in the final three semesters, we can continue to accelerate all activities and programs within the deputy,” said Sandiaga.

“That starts from G20 activities to increasing tourism and creative human resources. There are many new skills in the era of society 5.0 with the target of creating 1.1 million new jobs in 2022 and 4.4 million in 2024,” he added.

“The various cooperation programs and MOUs must be implemented, because we have ended the ceremonial programs. Work on all the existing potentials to create new jobs,” he said again.

Kemenparekraf new officialNew official from the Ministry of Tourism and Creative Economy (Photo: Ahmad Masaul Khoiri/detikcom)

Many other messages were conveyed to the Deputy for Marketing, Ni Made Ayu Marthini. In addition to increasing the movement of domestic tourists, Kemenparekraf must also focus on the quality of foreign tourists.

“For the Deputy for Marketing, Ni Made Ayu Marthini, I hope you can do the acceleration that is your job. The target for domestic tourists is to increase their gossip in 1.4 billion movements,” he said.

“Because this year we are targeting 550 breakthroughs in August, already above 600 million. Next year domestic tourism will be the focus,” he added.

“And in the future and foreign tourists, the numbers have started to recover, but we will improve the quality and sustainability,” said Sandiaga.

Furthermore, the programs that must be improved by the Ministry of Tourism and Creative Economy are the publication of campaigns, #IndonesiaCare and #DiIndonesiaAja. Moreover, the campaign has been directed directly by President Jokowi, that tourism in Indonesia is only because there are many beautiful ones.

“This must be echoed massively through a tagline that we always focus on recovery,” he said.

“Our Proudly Made in Indonesia national movement will be very all out but not only proud but also buying. Finally, we are proud to travel in local destinations and become mainstream, continue to be a trend and occasionally become hits, become viral, become a byword,” concluded Sandiaga.

In addition to the two above, Kemenparekraf also appointed two other officials. They are the Head of the Administrative Subdivision of the Minister/Head, General Bureau, Law and Procurement, the Secretariat of the Ministry/Main Secretariat Teguh Saparyan Dwi Sasongko and the Adyatama Functional Officer of Tourism and Creative Economy, Deputy for Marketing, Sri Kuswantini.

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